Walking on Sunshine | Rationale


Walking on Sunshine

Australians and the Sun

Australia is synonymous with walking on sunshine; beautiful weather, outdoor living and summers on the beach… As a result, Australians have a love/hate relationship with the sun.

On the one hand, we’re conditioned to love its warmth, the endorphins we receive from Vitamin D, and of course, its feel-good factor. On the other, the sun is responsible for damage to skin cells that can lead to skin cancer and premature ageing.

The Solution:
A sunscreen that protects from the entire Solar Constant, feels invisible on the skin and hydrates while it protects…

B3-T Superfluid Sunscreen SPF50+ on Skin

We talked all things SPF and Solar Constant Protection with RATIONALE Founder and Director of Research and Development, Richard Parker.

First thing, what’s the Solar Constant?
The sun’s energy is made up of Infrared (which we feel as heat), Visible Light (which we can see) and UV (which we can neither see nor feel). This combination is called The Solar Constant.
What are the ideal types of sun protection?
Look for sunscreens containing zinc and titanium dioxide as these offer the broadest spectrum UV protection with the least potential to cause irritation.
Is sunscreen responsible for breakouts? And if so how can we avoid it?
Avoid vegetable oils such as jojoba and sesame oils in sunscreens as these can clog pores and cause breakouts.
What innovations will we start to see in sun protection?
I call RATIONALE’s B3-T and Beautiful Skin Sunscreens of the Future. Their Superfluid, lightweight texture offers complete Solar Constant protection, immune protection and hydration. We’re also working on a new innovation in suncare that will also be a game changer….
Where do you hope we will be in the next 20 years when it comes to sun protection?
Australians now lead the world in terms of sun awareness and protection. Twenty years from now, everyone will apply immune boosting antioxidants to protect their skin, and use DNA repair enzymes to repair sun damage at night as a daily “vaccination” against sun damage.
And the final word on Vitamin D deficiency from Dermatologist Dr Belinda Welsh:
“Over the last few years the Vitamin D debate has led to confusion when it comes to balancing sun protection and the need for Vitamin D. We can confidently say in Australia… when the UV index is often 3 or above, most adults produce sufficient Vitamin D as a result of normal day to day outdoor activity. And generally, sunscreen use should not put people at risk of Vitamin D deficiency."

RATIONALE Beautiful Skin at Laporte Space

Superfluid Technology

SPF: it's a non-negotiable. These face heroes will give you glowing, hydrated skin whilst simultaneously protecting skin from the entire Solar Constant.

Beautiful Superfluids SPF50